Tracking Polls
It seems that some organization, most likely the Barrett Campaign, is running a tracking poll, which explains why these recent spate of polling calls has been asking for people by name (a bad idea in a small town for obvious reasons).
The purpose of a tracking poll is to see how opinion is changing. It is rarely used by those who expect things to remain static.
- The first call came last summer and seemingly was the baseline poll - Where the race begins from a polling perspective.
- The second call came the night after the debate - Did the candidates change anyone's mind?
- The third call came the day a large mass mailing from Mayor Barrett landed in the mailboxes.
In my opinion, this pattern makes it clear who is behind in his own internal polls. Look for the "Hail Mary" campaign tactics to start soon.