Bessinger's decision to hoist the Confederate flag at his restaurants in 2000 led to stories about pamphlets still available at his restaurants which said Africans were grateful for slavery because they were better off in the United States than in Africa.Read the article. Be sure to notice that Bessinger openly refused service to Black customers until the Supreme Court intervened in *1976*.
The publicity led several large grocery store chains to remove Bessinger's sauce from their shelves. Bessinger unsuccessfully sued, and the golden, mustard-based sauce can now only be bought at smaller retailers, Bessinger's restaurants and online.